Why has Mediocre become Acceptable?

Furious 7, Iron Man 3, Minions and Transformers: Dark of the Moon have all made over 1 billion at the box office. More than The Dark Knight, Drive, The Wolf of Wall Street and Inside Out. How did it get this bad?

We have the power to dictate what studios release. We refused to watch Ghostbusters (2016) and no more will be made. Yet we never do this often. We all complain about the influx of terrible movies but we're the ones fueling studios to keep making them. Have we just accepted mediocre as normal?

With so many studios wanting to build their own universe, it has seemed that they want to rush an important step; quality. This is the same with us - we want different characters to cross-over in other movies that we accept that bad movies will happen in order for them to cross-over. "Who cares if Iron Man 2 was bad at least he'll be in Avengers" - Sound familiar?

The quality in which we as the audience accept a film has dramatically declined. As it seems the standard of a film no longer matters but instead it has come to who stars in the film or if it's a character we recognize that gets us to the cinema. I am no saint and often do that too. If it's a star I know then I'll probably watch that movie over an independent masterpiece with no one recognizable. This has fueled Hollywood to keep making these generic movies that have no personality. However, the studios are not the only ones to blame as it may also be down to everyone being over sensitive, leading to studios having to hit every demographic in order to make some money. But we can change that by opening our minds and allowing different ideas on the screen.

You cannot sensor art.

Art is expression and freedom and once you sensor that then we live in a world where free speech doesn't exist.

Our over sensitive minds means studios will cater to them. If a studio allows a risky move in their movies, you can guarantee backlash and boycotts from audiences which studios do not want. An example is The Interview, which had such a backlash that cinemas didn't play it and Sony got hacked. This has put fear in studios not wanting a similar situation which means they would rather make a generic movie than push the bar of creativity.

As the audience we have power. We have to stop buying tickets for the generic crap and demand something different. If we support more creative films (even bad ones to a degree) then studios will have to consider making more dynamic and inventive pieces of art. We shouldn't accept mediocre but instead films that push the medium to more imaginative places. But before we change the studios, we have to change ourselves.

Remember, If we don't change now, we are one step closer to a Citizen Kane remake. Think about that.

Short Trailer Review Inside Out

When I went into watching this trailer I did not expect it to make me want to watch more. I thought it might be an alright animation, which I shouldn't have assumed as the film is created by one of the best animation team ever Pixar. So I go, watch it and the trailer made me chuckle a little, because it is about the emotions in our mind and how they control us in situations. And in the trailer there's the daughter and the mum and dad sitting around a table. When the mum asks the daughter a question she answers back, with a response the mum doesn't like and then we get to see what is going on in the mums head and how she deals with the situation. Then it goes to the dad, and his head was the most funny out of the trailer, because all he thinks about is the football and we see how he deals with the daughters answer to the question, then we get to see the daughters head and her response. I like the idea of an animation going in the human mind and emotion because it is a topic that can only be represented by animation and done with Pixar, this film can be a classic. It is a funny trailer and if you have not seen it then I say you should, it might make you want to watch more.